Japan Consumer Press online

Nippon shouhisha shinbun


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Supplement "Acerola" with natural vitamin C violates display law


Asahi Food and Healthcare slaped administrative penalty of exclusion instruction


By JCPRESS

Fair Trade Commission slaped the administrative penalty of the exclusion instruction to manufacturer of the medicine and processed food Asahi Food and Healthcare, Ltd. that was the 100% owned subsidiary of Asahi Breweries, Ltd., and drugstore chains Segami Medics Co. Ltd. (JASDAQ:2797) in the on July 29.

Because it explained false in the display of health food related to the acerola.

It camouflaged it like vitamin C of the acerola fruits origin though it did not originate in the acerola fruits.

Two companies published the notification in April, and were recalling the supplement voluntarily. At that time, two explained, "Vitamin C that was not the acerola origin mixed".


JCPRESS schedules to publish details in the issue on the Japan consumer newspaper, in Japanese, on August 1 and the 15th.


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